|
The premise of running a paid search (ppc) campaign appears to be simple - choosing a few keywords, setting some prices, turning on the campaign and watching the website traffic flow in. However, this is far from paid search reality because it is so critical to choose the right keywords and intensely monitor the success of your program every step of the way. You want the highly qualified traffic (website visitors) at the right price that will eventually turn into valuable leads not just traffic. ClearGauge can take all of the guesswork out of your paid search program and will work closely with you to continue to refine the program and maximize return.
ClearGauge paid search (ppc) offering includes:
- Current Paid Search Program Audit
- Keyword Research & List Development for Paid Search Program
- Competitive Landscape Insight
- Message Development
- Paid Search Program Implementation
- Paid Search Maintenance and Optimization
- Automated Bid Management
- Custom analytics and reporting with Google analytics or Omniture SiteCatalyst
- Vertical Search Engine Evaluation
- SEO Integration
|
